NeuLion’s MainConcept Business Licenses HEVC SDKs to PlayBox Technology Limited

Industry-leading software vendor MainConcept enables HEVC/H.265 support and ad-insertion SCTE-35 SDK features in PlayBox Technology’s CaptureBox and AirBox Neo solutions for broadcast automation

PLAINVIEW, NY – November 15, 2016 – NeuLion, Inc. (TSX: NLN), a leading technology product and service provider specializing in the broadcasting, distribution and monetization of live and on-demand digital video content to Internet-enabled devices, today announced that its subsidiary MainConcept GmbH  has licensed various MainConcept® codecs, including the HEVC/H.265 SDK and the new SCTE-35 SDK, to PlayBox Technology Limited’s Neo product line.

PlayBox Technology operates within every aspect of the automated production workflow in the broadcast industry. Its latest releases of CaptureBox Neo and AirBox Neo support various media formats produced by different ingest and NLE systems, automating content playout for satellite channels, cable head-ends or over-the-air broadcasting.

CaptureBox Neo and AirBox Neo have already incorporated MainConcept’s H.264, DV, DVCPRO and MPEG-2 codecs and related multiplexer / demultiplexer components. With the additional license of MainConcept’s state-of-the-art HEVC/H.265 SDK, and the latest innovation-enabling dynamic ad-insertion technology provided by SCTE-35 SDK, PlayBox Technology further extends its footprint in the broadcast automation market.

Dynamic ad-insertion identifies markers in broadcast streams during ingest and playout in content management systems. MainConcept’s SCTE-35 SDK provides an easy-to-use API for software vendors to handle SCTE-35 specification compliant metadata in MPEG Transport Streams, and allows retrieval, storage and insertion of commercial-related data.

“Our customers look for stable, reliable and robust technology that can be easily integrated into their software products,” said Deacon Johnson, SVP Global Sales - Technology Licensing for MainConcept at NeuLion. “MainConcept’s SDKs fulfill these requirements, while we lead adoption of new technologies. Our license with PlayBox for HEVC/H.265 SDK and the new SCTE-35 SDK for dynamic ad-insertion in CaptureBox Neo and AirBox Neo products exemplifies this commitment, as well as the trust that Playbox has in the NeuLion team and in the highly flexible MainConcept SDK solutions.”

“NeuLion has proved to be a highly competent partner in our strategy of remaining the world's leading provider of efficient and operator-friendly television broadcast and channel-branding products, software and supporting services,” adds Don Ash, President of PlayBox Technology Limited. “NeuLion understands the PlayBox Technology ethos of delivering solutions which are easy to install, fast to configure, reliable and easily scalable. That is the approach our customers appreciate.”

The MainConcept Codec SDK, HEVC SDK and SCTE-35 SDK are available now. Contact us for a free evaluation trial.

About NeuLion
NeuLion, Inc. (TSX: NLN) offers solutions that power the highest quality digital experiences for live and on-demand content in up to 4K on any device.  Through its end-to-end technology platform, NeuLion enables digital video management, distribution and monetization for content owners worldwide including the NFL, NBA, World Surf League, Univision Deportes, Euroleague Basketball and others.  NeuLion powers the entire video ecosystem for content owners and rights holders, consumer electronic companies, and third party video integrators through its MainConcept business.  NeuLion’s robust consumer electronics licensing business enables its customers like Sony, LG, Samsung and other to stream secure, high-quality video seamlessly across their consumer devices. NeuLion is headquartered in Plainview, NY.  For more information about NeuLion, visit

About PlayBox Technology Limited
PlayBox Technology Limited is an international communications and information-technology company serving the broadcast and corporate sectors in more than 120 countries. PlayBox Technology Limited is dedicated to the research, design, development and provision of the best products, systems, solutions and services. Over 17,000 TV and branding channels are powered by PlayBox Technology Limited, broadcast solutions. Users include national and international broadcasters, start-up TV channels, webcasters, DVB (IP/ASI) TV channels, interactive TV and music channels, film channels, remote TV channels and disaster recovery channels.


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